Taylor Simpson
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Make the world a better place.
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Change your process, shift perspectives, challenge minds, and explore new ways of working.
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Give yourself permission to be imperfect and vulnerable.
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Design for the many, not the few.
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Work for the worker, not the cultural elite.
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Create functionality over visual amusement.
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Avoid the notion that design equals cosmetics.
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Avoid the notion brand design is strictly a cause for appearance.
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Avoid the tyranny of novelty.
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Quality is user satisfaction.
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Experience over appearance.
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Timelessness over trend.
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Design is power; Brand is wholistic.
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Do more and others will follow.
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Do your job and do it well, otherwise don’t do it at all.